LAS VEGAS, 8 – 11.01.2019

The CES Consumer Electronic Show is The unmissable annual meeting place for the world of high tech, innovation and digital. More than 55,000 international participants attended this year.

FrAndroid

THE OMNIPRESENT TOPIC : THE EVOLUTION OF SCREENS

Screens is concerning sectors as diverse as Communication, Entertainment, Mobility, Retail, AI, AR and Connected Beauty. 

THE MOST AWAITED: THE FOLDABLE SMARTPHONE

The Chinese manufacturer Royole is the first to show its foldable smartphone, the FlexPai. This phone has a 7.8-inch screen which gives it dimensions close to a tablet. It can bend in two in a fraction of a second to suit the needs of the user.

Robyn Beck/AFP/Getty Images, Royole

THE MOST SPECTACULAR: THE FIRST ROLL-UP TELEVISION – LG SIGNATURE OLED TV R

After the transparent screens we discover a new advance, both minimalist and ostentatious, in order to make the TV screen invisible when it is not used to improve the aesthetics of the room in which it is located. An unprecedented technical performance of this 65-inch Oled Ultra HD model that wends itself in the stand with a Dolby Atmos. soundbar.

Connected, it is also compatible with Alexa and new in 2019, with Apple’s AirPlay 2 and HomeKit able to receive a video stream from Apple devices and be used via Siri.

LG Electronics, which plans to bring it on the market this year, at a price still unknown, but certainly high.

LG

MORE AND MORE PRECISE AND HUGE: THE DEFINITION 8K IN 98 INCHES.

With their definition of 7680 x 4320 pixels, 8K TVs leaving far behind them the image definitions known until then. Despite all the doubts that can be had on this definition, for which very little content exists for the moment, 8K is becoming widespread among manufacturers.

The leader Samsung unveils its 8K TV in various sizes, up to a gigantic diagonal of 98 inches.

Justin Sullivan/Getty Images, frandroid.com

Followed by its competitors, including Sony which presents two huge 8K models of 85 and 98 inches, which inaugurate a new audio system and a new industrial design.

Sony

THE NEW GENERATION EMERGES: THE ARRIVAL OF MICRO LED

At the same image quality of the OLED screens, the Micro LED displays promise to be even brighter, very thin, without any border, less energy consuming than the OLED and, in the long run, cheaper to produce. So a technology with huge promises.

In addition to offering impressive image performance, Samsung’s Micro LED TVsare based on a modular system that allows users to customize the size of their screen. It is expected for 2020/21 at a price still unknown…

Samsung

Les numériques 

By combining different screens without edges it is possible to create an impressive wall, even giant displays without visible junctions.

FrAndroid

ALWAYS THINER, ALWAYS LIGHTER:THE ULTRA-LIGHT PORTABLE COMPUTER WITHOUT SCREEN EDGES

An almost borderless screen for the ACER SWIFT 7 this new 14-inch ultraportable computer, which beats records of screen occupancy (92% of chassis) and light weight (890 grams).

Acer

NEW USES:

GIANT SCREENS ARE ENTERING THE WORLD OF MOBILITY

An evolution perfectly illustrated by the Byton M-Byte,, whose design features a dashboard dominated by a 48-inch XXL screen, the full width of the windshield, and a touch screen mounted on the steering wheel.

Byton

Byton is a new Chinese manufacturer of electric, autonomous and connected cars, and a Tesla competitor. Its differentiation strategy focuses on an innovative vision of the interior space and the services that go with it: the “Byton Life” home platform will provide access to online entertainment content (movies, series, music …). For the use of voice control, the Amazon Alexa virtual assistant will be on board.

Sales are is planned to start this year, with an attack price of 40,000 euros.

SMART MIRRORS – CONNECTED BEAUTY

Screens are also evolving in the growing connected Care & Beauty sector with smart mirrors, which are increasingly performing.

Artemis, a smart mirror integrated into the Care OS platform combines health, beauty and well-being to personalize the experience of each user. More than 50 IoT devices, products and services are integrated into the CareOS platform. It will be available next September.

CareOS

The Smart Mirror from Wella Professionals, offers an innovative coloring experience in hair salon. This new mirror incorporates augmented reality, artificial intelligence and 360 ° video for a complete vision of the result. The device can find look archives and propose examples of styles.

CareOS/Wella

Procter & Gamble is also moving forward in the area of connected beauty and care. Their premium skincare brand, SK-II,presentsthe Future X Smart Store, a smart shopping solution designed to renew the store experience with face recognition and digital diagnostics.

© The Procter & Gamble Company

NATALIE WEINMANN
Conceptrice Senior Style & Innovation

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